Today I will discuss how to choose the right Youtube channel name. This is very critical to you being found when people search in your particular niche.
A lot of people don’t realize how important their channel name will help them to be located when people search for information. Of all the MLM training tips that I’ve found on youtube marketing, very few discuss this important detail, so I cover the top 3 ways to choose your channel name in this video.
3 WAYS TO CHOOSE YOUR YOUTUBE CHANNEL NAME:
1. Keyword/Keyword Phrases
2. Branding Yourself
3. Branding Your Company
KEYWORD/KEYWORD PHRASES
-This is the most powerful of the three types of channel names. When
choosing your channel name under this option, consider the following:
1. Does it have a true meaning? For example, if you search
“mlm training” you’ll see that many people search under that
keyword term. If you choose a keyword that has little or no
meaning, it will not be effective when people go to search
in your niche.
2. Does it describe what people are looking for? Again, if
you use “mlm training” people are actually searching for this
domain name, so if your channel is “MLMTrainingTips” it will
more likely be clicked on because it actually describes their
search efforts.
3. Does it contain the right keywords? Obviously if they are
searching for a specific keyword or keyword phrase and your
channel is an exact or close match, that will raise the chances
of them selecting your video.
4. How does it sound? Basically, if it sounds good to the pers
searching, it will most likely be selected.
BRANDING YOURSELF
-This is my personal choice. It will take a bit longer to be found when
branding yourself because people don’t search for people unless they
are already an established expert in a particular subject. So, if you
choose this option, make sure to include all the keyword or keyword
phrases in your videos so that you can be found and then ultimately
branded.
BRANDING YOUR COMPANY
-My personal coach went out to YouTube to learn about our primary company
and search YouTube for who had the best presence, and he found a guy
who had been branding his videos with his company name. My coach joined
this company, and within 90 days became the #1 recruiter! How would you
like to be the guy with the branded YouTube channel and attract the next
big player in your company? This could happen when you brand your company.
ONE SPECIAL NOTE: Find out if GoDaddy.com has your channel name available
for purchase as a domain name. It would be to your advantage to have a
website or blog that matches your YouTube channel when people search.
These are the basics of choosing your YouTube channel. If you already have
a channel that is up and running and believe that your channel name is “bad,”
don’t start over from scratch, especially if you have a ton of subscribers
and friends. Simply start tagging your videos with the most relevant
keywords and over time you’ll start to rank for those words and it won’t
matter what the name of your channel is at that point.
So, that’s the nuts and bolts of choosing the right channel name on Youtube.
Please comment below, and don’t forget to TWEET and post on Facebook. Thanks
for stopping by.
If you want a detailed explanation on all aspects of having a powerful and highly visited YouTube channel, sign in as a guest below and it will immediately redirect you to that training.
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